After growing up in regional Victoria, Alana's career took multiple unexpected turns. Spectacularly burning out as one of New Zealand's top travel agents became the catalyst for her first book. Unserious Careers is a guide for school leavers navigating the first five years of their career.

In 2025, Alana embarked on a ground-breaking roadshow, visiting 250 high schools across every Australian state and territory. Her presentations blend storytelling, humour, and surprise to captivate audiences.

Central to her work is a powerful belief: one conversation, idea, or question delivered at the right age can alter an entire life’s trajectory. She aims to create these moments at scale, giving young people permission to be ambitious.